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More often than not, #PR professionals are called rain makers or magicians with clients expecting them to go over& beyond the briefs submitted to deliver.
But how often do we consult the Code of Ethics to know how far we can go to deliver?
Share your thoughts.
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Let's have a candid conversation #TeamPR.
How often do #PR firms conduct due diligence or turn away dubious prospects?
Money or values, which comes first?
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